A small, family-owned hideaway on Soliman Bay, a quiet stretch of Caribbean coast north of Tulum.
Travelling through Mexico in the 1990s, the Marchiorello family drove a VW Beetle down a dirt track outside Tulum and came across a half-built house with a Se Vende sign. They bought it as a family holiday home; more than three decades later, it has become Jashita, with 30 rooms and a penthouse set among two hectares of tropical gardens. The family is Italian, and that heritage remains part of the place, from the linens and interiors to the handmade pasta at Pandano.
Soliman Bay is protected by a coral reef just offshore, so the water here tends to be calmer and shallower than on Tulum’s open coast. Pelicans fish in the bay throughout the day, turtles come ashore to nest in season, and kayaks and paddleboards go straight out from the sand.
What we love about Jashita
- The position on secluded Soliman Bay – just 15 minutes from Tulum but far more peaceful, with calm shallow waters sheltered by the Mesoamerican Reef.
- Just 31 rooms and suites spread across the grounds; the best have private terraces, plunge pools and sea views.
- Three pools, including a family pool near the beach and an adults-only rooftop infinity pool.
- The Beach Shack has kayaks, paddleboards and snorkelling gear for exploring the bay, and can arrange fishing, diving and boat trips further afield.
- Caoba Spa, which has indoor and open-air treatment rooms among the trees, and an open-sided yoga studio above.
- Pandano restaurant, where handmade pasta, grilled seafood and Mexican dishes are served beside the beach.
Take a kayak or paddleboard out across the bay, or borrow snorkelling equipment to look for coral, tropical fish, rays and passing turtles.
Back on shore, head to the spa for a treatment, to a yoga class overlooking the sea, or kick back by one of Jashita’s three pools. On Sundays, you may even find the owner preparing paella on the beach or serving tacos made with his latest catch.
Tulum’s Maya ruins stand on a cliff above the Caribbean around 15 minutes away, and there are cenotes for swimming in the forest inland. Further west is Cobá, an ancient Maya city of temples and raised stone causeways spread through the jungle. In the other direction, Sian Ka’an Biosphere Reserve stretches south along the coast, a vast landscape of mangroves, lagoons and wetlands best explored by small boat.
When to Travel
The Yucatán coast is warm year-round. December to April brings drier weather, lower humidity and cooler evenings, making it the most popular period to visit. Rain becomes more frequent from May to October, usually falling in short, heavy showers, while September and October carry the greatest likelihood of tropical storms. Sargassum can reach Caribbean beaches, particularly during the warmer months, although conditions vary from one week to the next, and Soliman Bay is more protected than the open coast.
ENQUIRE NOWCONTACT US
Bespoke private journeys to Latin America and Antarctica, designed by specialists.
Conde Nast Traveler Specialists every year since 2017
